New 'MethBot' Ad-Fraud Scam Hits Programmatic

21.Dec.16. OOX News Channel

A new advanced 'Ad-Fraud' scam has hit the digital programmatic advertising industry according to WhiteOps.

AdvertisingAge said the scam has been skimming advertisers up to $5 million a day by using the programmatic platforms in order to sell fake inventory to unsuspicious advertisers.

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